Do you feel nervous when you know you have to give a presentation in English? You’ve spent many hours on it, perfected your slides, and perhaps even rehearsed your lines. But when the time comes, do you feel like your message lands with impact?
You need your English to be more than just correct; it needs to be powerful. So, let’s talk about moving beyond just good slides to giving truly meaningful presentations.
It's not just about what you say, but how you connect
Imagine you're in a meeting. Someone is speaking, and their English is perfect, but are they connecting with you? Are they making you feel something, or understand something in a new way?
Many professionals focus on getting their grammar right or memorising facts. These are important, of course! But a meaningful presentation goes further. It's about building a connection with your audience.
Simple ways to make a big impact
So, how can you do this, especially when English isn't your first language?
Know your audience
Before you even open PowerPoint, think about who you're speaking to. What do they need to hear? What are their concerns? Tailoring your message to their needs makes it instantly more relevant and meaningful. For example, if you’re presenting to a client, focus on how your solution benefits them.
Tell a story (even a small one)
Humans love stories. They help us remember information and connect emotionally. You don't need a long, complicated story. A short anecdote or a real-world example can bring your points to life. "Last week, a client told me..." or "Imagine this scenario..." can make your presentation more engaging.
Use clear, simple English
Avoid overly complex sentences or corporate jargon. Your audience wants to understand you easily. Think about the direct, practical language you use in everyday professional life. Focus on one idea per sentence where possible. This also helps you feel more confident, as you're speaking naturally.
Practice your delivery, not just your words
It's not just what you say, but how you say it. Practice speaking clearly, at a natural pace. Use intonation and eye contact to emphasise important points. Even if your English isn't perfect, confidence and clear delivery will make a huge difference. Try recording yourself and listening back—it helps a lot!
Involve your listeners
Ask a question, encourage a brief discussion, or use a visual that makes people think. When your audience feels involved, they are more likely to remember your message.
Your presentations are a chance to show your expertise and leadership. By focusing on connection and clarity, you can move beyond just delivering slides to having a powerful impact. This is how you increase your credibility and make your company stand out.